Five Ways to Get Your Voters to the Polls

To win your election, you must first motivate your target voters to vote for you. The winner in any election is determined by who gets the most people to vote for them. And in a tough race, an effective Get-Out-The-Vote (GOTV) strategy often makes the difference between victory and defeat on Election Day.

Once you have identified your target voters, it is time to engage those voters and then mobilize them to vote for you either through an absentee ballot, early voting, or on election day. A robust GOTV strategy maximizes your chance of winning your race.

There are five essential ways to motivate your voters to go to the polls and vote for you:

  1. Peer-to-peer texting

    Through peer-to-peer texting you can deliver engaging graphics, dynamic videos, and trackable links right to your voters’ cell phones

  2. Programmatic Display Ads

    Through programmatic advertising you can target your voters wherever they are on the internet and deliver your winning message through compelling graphics

  3. Connected TV and Over-the-Top TV Ads

    Deliver your video to voters’ devices wherever they stream their favorite TV shows and movies

  4. Live Dials

    Mobilize your voters to action through personalized phone calls from an experienced team that can deliver your message

  5. Robo Calls

    Record a custom message delivered directly to your voters over the phone

With absentee and early voting as options in most states, it is never too early to start working with the team at WRS to develop and execute your GOTV plan. Our expert campaign strategists will work with you to develop a plan that fits your budget, district, and race by targeting your voters.

Let’s win your race together!

Contact WRS today to learn how we can help on your winning digital journey!

What topics or questions would you like us to cover in the WRS Report? Let us know here!

Previous
Previous

A Creative Template for 2024? Campaigns & Elections Interview with Aaron Evans

Next
Next

Three Ways to Use Video in Texting - Guest Post from Campaign HQ